Logo
Design and Helpful Color Books for the Do-It-Yourselfer
Reviews
and Raves - following 14 books will be helpful
by Doyald Young
iBook Review
Reviewer: Roger C. Parker from Dover, NH
Fonts & Logos is required reading for any student or designer, whether newcomer or experienced, who needs to develop a logo for assignment, client or boss. Fonts & Logos is a major achievement, a 5 pound, 385-page, 9 by 12-inch labor of love. Fonts & Logos offers a book length equivalent of a yearlong college-level class delivered by one of the world's leading logo designers. Fonts & Logos describes, and in large, annotated illustrations shows, the process by which the characters (or glyphs) of an ordinary alphabet are converted into an attractive, memorable logotype representing a firm's image. One of the book's strengths is the way it not only shows the original alphabet as well as the final logo, but it also shows rejected alternatives and describes some of the reasons the alternatives were rejected or didn't work as well as the final choice. There's magic in comparing a "straight" alphabet with the resulting logo as well as understanding the subtle changes that often transform everyday characters into memorable logos.
by Gregory Thomas, Earl A. Powell
Book Description
Logos are everywhere. You can't walk down a supermarket aisle, open a magazine, drive down the highway or turn on tv without being pummeled with graphic IDs that shout, "Apple Computers!" or "Nike!" or "Purina!"
Now see where great logos, symbols and icons come from. If you want to understand what makes them "tick"--what makes them good--then look here. This is not your typical collection of neat-and-polished, finished designs. This book steps into the international studios of top designers as ideas happen--to show you what worked, what didn't, and why. You'll even get an up-close and personal look at the making of symbols and icons--two fast-growing, but rarely covered, fields of design.
by Chuck Green
Book Description
There are two things that make Design It Yourself: Newsletters unique among design books: First, it is specific not general. Designer and author Chuck Green steps you through the process of producing a newsletter—from creating a plan and choosing a style to illustrating your message and finding a printer. He not only tells you exactly how to do it, he steps you through the process with a series of in-depth checklists to ensure you won’t miss a single detail...
by Ernst-Gerhard Guse (Editor)
Hardcover: 240 pages
by Michael Rogondino, Pat Rogondino (Illustrator)
Book Description
Today graphic design is done almost exclusively on screen, where colors look different than when they are printed. To help designers and the people who work with them address this critical disparity, authors Michael and Pat Rogondino have completely revised and expanded their standard manual, Computer Color (0-87701-739-5). A boon for all designers, production people, artists, and printers, Process Color Manual provides an astounding 24,000 colors that match from computer display to printed page. The standard-issue Pantone color books, by comparison, can cost as much as $175 and offer only 3000 colors!...
by Leatrice Eiseman
75 of 76 people found the following review helpful:
Excellent Resource, October 19, 2001
Reviewer: M. Bulger from North Vancouver, BC Canada I teach digital media and design to grade eleven and twelve students. This is the only book on Color that my students responded to with enthusiasm. The book covers color theory very basically. However, it does an excellent job of covering the more important topics of the meaning and psychology of colors and color combinations. The author uses good examples for each section and the book can be used as a learning tool or a resource you can use again and again. My students found the many pantone color combination swatches very useful in helping setup the color schemes for their designs. My students and I recommend this book highly, You might say this review is 5 stars taken 80 times.
by Supon Design Group (Editor)
About the Author
Since its founding in 1990, Supon Design Group's International Book Division has conceptualized, written and designed more than thirty books on graphic arts. Numerous organizations and publications, including The Art Director's club of New York, Graphis and Print, have honored the books with awards for design and content. Supon Design Group is located in Washington, D.C.
by Supon Design Group (Editor)
6 of 7 people found the following review helpful:
Great resource for typography inspiration, April 22, 2002
Reviewer: Kody C Chamberlain from Lafayette, LA United States Ideas are hard to come by, as most designers know. This book is one in a very long series of 'Typography' books and is one of the best so far. It's packed full of new type styles and innovative type concepts. This is one for the coffe table and the library.
by Editors at Rockport Publishers (Editor)
Book Description
The fifth volume in the Letterhead and Logo Design series is a remarkable collection of new and innovative letterheads and logos by today's top designers. Each of the designs successfully captures the personality of the businesses while still effectively and clearly communicating their identities.
--Includes 300 letterhead and logo designs in a variety of formats: letterheads, envelopes, business cards, logos, labels, and related materials...
by Sayles Graphic Design (Editor)
About the Author
John Sayles worked for two Des Moines, Iowa advertising agencies before starting his own freelance business in 1983. In 1985, John met Sheree Clark, then an administrator and John’s client at Drake University in Des Moines. Six months and one successful design project later, Sayles Graphic Design opened in downtown Des Moines.
by B. Martin Pederson (Editor)
Book Description
8 1/2 x 11 3/16 400 color illustrations US and Canada Distribution previous edition:Logo 4: 1-888001-58-5 The newest addition to the successful series, Logo 5 features an outstanding collection of original logos, corporate symbols, and trademarks created by prestigious designers all over the world. Filled with stunning, high-quality color photographs, detailed listings, and complete creative credits, this remarkable reference provides students, clients, and design professionals with an unending source of inspiration and ingenuity.
by Rockport Publishers (Compiler)
Book Description
The fifth volume in the Letterhead and Logo Design series is a remarkable collection of new and innovative letterheads and logos by today's top designers. Each of the designs successfully captures the personality of the businesses while still effectively and clearly communicating their identities...
by Rockport Publishers (Editor)
Book Description
This fourth collection of the world's best letterhead and logo design showcases the most elemental--and popular--areas of graphic design today. Each featured letterhead and logo design was selected for its creativity and effectiveness: the volume as a whole presents a wealth of ideas for designers and clients. Designs for letterheads, business cards, envelopes, logos, and related stationary supplies are all included, making this a valuable resource for businesses large and small...
by Stoltze Design (Editor), Clifford Stoltze (Introduction), Chris Reese (Introduction)
Amazon.com Sales Rank
46,364